For the Indiana Agriculture Nutrient Alliance (IANA), I designed a series of Google display ads to drive engagement and position IANA as a trusted resource for Indiana farmers. Using existing photography assets and a bold, attention-grabbing headline — “Don’t spend your money in someone else’s field” — the campaign created an immediate link between [...]

Developed a structured infographic to communicate an organizational model and its interconnected functions. The content required clearly illustrating relationships between multiple operational layers while maintaining a central focus on mission and purpose. I translated this system into a clear visual hierarchy, using layout and form to guide interpretation and show how distinct components work [...]

Effective promotional videos don't have to break the budget. Case in point - this motion graphics video for Visa is a high-energy way to promote awareness of Uplift, Visa's employee recognition program. The spot leaned in on core brand visuals and up-tempo music to grab attention.

To promote excitement around the upcoming Workday Rising company event, we worked with our client team to take short, informal interview clips and edit them together into a fun, engaging and on-brand video for use on internal comms platforms.

Developed a scalable visual identity for Visa University’s Learning Accelerator, translating a professional development initiative into a cohesive brand system across digital, environmental, and experiential touchpoints. The work supported awareness, engagement, and consistent program adoption across the organization.

Mergers and acquisitions are crucial to Autodesk's growth strategy. Our role in that process is to facilitate a smooth transition to Autodesk culture, benefits and processes. One way we helped welcome newly acquired companies is through an interactive onboarding guide. The streamlined guide came in at 12 pages, but contained easily twice that amount [...]

As part of our efforts at Blue Beyond to support the development and design of USC's comprehensive Culture Report, I helped develop visual communication assets to tell the story of that journey. One such asset is the Culture Journey Map. This infographic is centered in a modern, isometric approach while never losing sight of [...]

Translated program data and participant insights into a clear, visually engaging narrative that communicates the mission and measurable impact of the New Century Farmer program.

Utilitarian projects are no less important than those with video shoots and mega budgets. Take for instance the map for the annual FFA Convention, held annually in the Indiana Convention Center in downtown Indianapolis. If you've never visited the facility, it's expansive. A clean layout that is easy to use for attendees was the end [...]

The FFA Foundation heads up several important initiatives aimed at securing a path for youth interested in pursuing a career in agriculture. One of the ways they do this is through the Give the Gift of Blue program, where iconic blue FFA member jackets are paid for with Foundation dollars and gifted to FFA [...]