Developed a scalable visual identity for Visa University’s Learning Accelerator, translating a professional development initiative into a cohesive brand system across digital, environmental, and experiential touchpoints. The work supported awareness, engagement, and consistent program adoption across the organization.

The force behind KRF PR - Kenda Resler-Friend, is an amazing communicator, a master-level networker and a PR pro with years of effective work in the ag sector. When Kenda told me that she was was starting her own PR practice, I jumped at the chance to help her develop a letterhead package that [...]