The vibrant culture at Blue Beyond Consulting is very much a reflection of who we are and how we show up for each other, and for our clients. Nurturing Blue Beyond's culture through thoughtful visual communications around learning, benefits and networking is one of the "red threads" running through the company, helping bind everyone [...]

Visual identity development for Visa University’s Learning Accelerator, an internal resource for career growth and development. Deliverables included a program mark, digital signage, labels, digital banners, promotional items (duffel bag, shirts, notepads).

New Relic, a technology company which develops cloud-based systems performance tracking software, onboards new employees (Rookie Relics) in a 3-day immersive event that covers, among other things, how this dynamic company is structured. These examples were developed both with print in mind as well as being an integral part of the event slide presentation [...]

Organization charts are an important tool for conveying often complex systems in an accurate and compelling way. This example illustrates an arts and culture organization and how their mission statement is at the center of their efforts, surrounded by 3 levels of operation that are distinct yet working in concert to realize their intended [...]

The 2020 Edible Indy Farm Market Guide is a collaborative issue with Edible Ohio and Edible Kentucky - a statement that in this disruptive, challenging year, collaboration and finding strength in inclusion is the best way forward. I worked closely with Edible Indy's editor-in-chief to quickly compose and design the 2020 listings and ads. [...]

This infographic was designed to give a graphic overview of the mission of the New Century Farmer program and it's impact.

Utilitarian projects are no less important than those with video shoots and mega budgets. Take for instance the map for the annual FFA Convention, held annually in the Indiana Convention Center in downtown Indianapolis. If you've never visited the facility, it's expansive. A clean layout that is easy to use for attendees was the end [...]

The force behind KRF PR - Kenda Resler-Friend, is an amazing communicator, a master-level networker and a PR pro with years of effective work in the ag sector. When Kenda told me that she was was starting her own PR practice, I jumped at the chance to help her develop a letterhead package that [...]

American Greetings approached me to redesign one of their Father's Day cards that had historically done well, but was in need of a design update. AG's Art Director provided specific parameters for the copy and punctuation, the rest was left to me to see what I'd come up with. Check back after Father's Day [...]

The FFA Foundation heads up several important initiatives aimed at securing a path for youth interested in pursuing a career in agriculture. One of the ways they do this is through the Give the Gift of Blue program, where iconic blue FFA member jackets are paid for with Foundation dollars and gifted to FFA [...]